March is right around the corner and for any college sports fan, that means one thing, March Madness The NCAA tournament for men’s college basketball teams starts this year on March 15th with selection Sunday. Sixty four of the best teams college teams will be selected to battle it out in a bracket tournament to determine the best team in college basketball! At US Weather Insurance we team up with our sister companies, US Hole In One and Interactive Promotions Group to participate in a small bracket pool within the office. We have a smaller pool of about $10-$20 a person however we do get requests to cover bigger cash prizes for thse fans that can correctly guess a perfect bracket.
Sales promotions are an great way to drive traffic into your business and increase sales. Offering an incentive centered around the weather is one of the most popular sales promotion ideas. US Weather has been working on a different wat to offer the same creative sales promotion with the March Madness tournament. One way to do this is to run a sales period during the tournament, where anyone who makes a purchase will be eligible to win their entire purchase back if it snows the day of the championship game! If you are located in a city where snow isn’t likely you can always center the promotion around rain or hitting a record temperature. If the day of the big game, bad weather occurs, your customers will receive a refund on their purchases courtesy of US Weather Insurance. To get more information on Weather Insurance policies give us a call at 888-882-5140!