Valentines day will be here before you know it. Couples are setting up RSVP’s and weekend vacations now with hopes that the weather won’t interfere in their plans. But there can be an upside to all undesired weather for jewelry retailers who use it in creative weather-related promotions that drive traffic to their stores. Weather promotions for jewelry stores, entice customers to take a chance. They commit to their jewelry purchases within a set time period and if there’s a certain type of weather on a specific day, the jewelry store will refund the cost of their purchases. It seems risky for the jeweler, but weather insurance covers them if the weather or event specified occurs. It’s a win-win situation for the customer and the jeweler.
What kind of sales promotion can be used for your event? With US Weather Insurance, sales promotions can be customized to fit your event. Here are some ideas for the type of weather scenarios you can create for your Valentine’s Day promotion:
Make It Rain Diamonds: Rain 1inch On Valentines Day
During a two-week promotion, a store can offer to pay refunds if it rains 1 inch between 9 a.m. and 5 p.m. on Valentines Day.
Win Ice If There’s Ice: Snow 5 inches On Valentines Day
If it snows five inches last on Valentines Day, customers jewelry purchases can be refunded.
Retailers interested in holding a weather promotion for the first time can reach out to US Weather Insurance for more details on our policies. We have representatives eager to answer your questions and concerns. Give us a call at 888-982-5488
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